B2B LinkedIn Video Ads That Made Buyers Ask: Is This Netflix or My Feed?
15 video ads. One shoot day.
Your ICP skips ads in under three seconds. CinemAds produces cinematic, humor-first LinkedIn video ads.
Why Do Funny LinkedIn Video Ads Outperform Corporate B2B Content?
Humor is an emotion, and people remember emotional extremes - not sales pitches. CinemAds' brand awareness videos have outperformed clients' direct-response ads, unexpectedly driving higher click-through rates to landing pages than conversion-built creative.
What Made the Lavender Joe LinkedIn Campaign Go Viral in B2B?
Lavender Joe, a fictional bad SDR arrested by the "email police," opened videos with clichés like "want to explore synergies?" - instantly hooking scrolling salespeople. Prospects still name-drop the character on Lavender's discovery calls
How Does CinemAds Engineer the First 3 Seconds of a LinkedIn Ad?
The opening must signal "this video is for you" through targeted jargon or an absurd visual - like an actor playing tug-of-war with a rope coming out of their computer. Delayed brand reveals prevent the instant skip reflex.
Give Your ICP a Reason to Stop Scrolling
15 video ads. One shoot day.
Get 15 LinkedIn-ready videos with multiple tested hooks from one shoot day. Book a call - Rob Comeau will write free sample scripts before you commit a dollar.
FAQs
How Many LinkedIn Video Ad Variations Do I Get Per Shoot?
Fifteen base videos, expanded into 45 assets across horizontal, square, and vertical formats. Opening hooks are swapped across variations so you can A/B test what stops your audience.
How do you create 45 video assets in one day?
We film five core commercials, then create 15-second cutdowns, alternate hooks, and platform-specific versions-giving you up to 45 assets from a single production.
Should a LinkedIn Video Ad Show the Product Dashboard First?
Usually no - early UI triggers the "it's an ad" skip reflex. CinemAds delivers alternate edits with UI at the 8-12 second mark or upfront, so you can A/B test both.
Does Humor Work for Serious B2B Audiences Like CISOs?
Yes. Cybersecurity, HR, and CX brands specifically seek out CinemAds to escape dry industry norms. Jokes are built on industry jargon so they resonate precisely with the ICP.
How Long Should a B2B LinkedIn Video Ad Be?
CinemAds' signature format is 15 seconds, cut down from 30-second scripts. Short, cinematic, punchline-driven spots hold attention in feed environments better than long corporate explainers.
Can LinkedIn Video Ads Feed a Retargeting Funnel?
Yes - CinemAds' two-step funnel retargets viewers who watch over 50% of a brand ad with a 90-second explainer set in the same comedic universe, keeping momentum intact.
Who Writes the Scripts for These LinkedIn Campaigns?
Founder Rob Comeau leads scriptwriting, sometimes collaborating with client. Every script requires client leadership approval before cameras roll